According to the National Association of Realtors’ 2015 Profile of Home Staging report, 96 percent of surveyed realtors believe staging usually has an effect on the buyer’s view of the home.
In today’s competitive market, homeowners are increasingly turning to professional stagers to present their home in the best possible light. At a median cost of $675, outsourcing this service is a viable option for many people. The report confirms that the return on investment is strong, with staged homes typically selling 30% quicker and netting approximately 10% more at closing.
The objective of a professional home stager is to prepare a residence to appeal to the largest number of potential buyers. They achieve this by eliminating clutter, arranging furniture and bringing in accessories to enhance the home’s appeal. Their objective eye helps to remove the owner’s personal taste and replace it with more neutral décor that can easily be adapted to a prospective buyer’s style.
How do you find a home staging professional? Asking your real estate agent for a referral is always the best place to start, as he or she is likely to have local connections. The International Association of Home Staging Professionals is also a great resource to find an affiliated and certified home staging expert in your area. When considering stagers to hire, obtain references and request a portfolio of their past work. Ask for a statistical analysis of staged home closing prices. Ultimately, the goal is to sell your property more quickly and for more money.